The company's American unit announced that it would end global production of the third-generation bulbous bug in July of next year after offering two special editions for sale.
The compact Beetle was introduced in Germany in 1938 and came to the U.S. 11 years later, where it became a symbol of utilitarian transportation often used by hippies. The iconic car sold for about 30 years before U.S. sales stopped in 1979.
Volkswagen revived it in the U.S. in 1998 as a more modern "New Beetle," but it attracted mainly female buyers.
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